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Success!
It's that elusive fantasy that all of us in the music business
are pursuing. While we intellectually acknowledge that few of us
will ever win the "jackpot" of music fame and fortune, emotionally
we still cling to the hope that one day we will be included in that
small and select group.
As long as the music business has existed, people have been
trying to discover the basic ingredients for success. Opinions range
from having post-graduate degrees in composition on the one hand, to
having an uncle who drives the bus for Reba McIntyre, on the other
hand. (Probably both would be helpful!) In my opinion, however,
there are two doors that are absolutely essential in order to enter
real success in music. These doors are Excellence and Credibility.
They are available to anyone, but they do require a key, and the
key to both of them is Perseverance.
The dictionary defines perseverance as the act of persisting in a
state, enterprise or undertaking in spite of counter influences,
opposition or discouragement. Or as a more folksy definition
describes it: Perseverance is a little like wrestling a gorilla.
You don't quit when you're tired, you quit when the gorilla is tired.
However you define it, perseverance essential in opening the doors
to success.
Excellence
There is no substitute for excellence! It is the first door we
must open in order to have any hope of achieving our musical goals.
And, unfortunately, there is no shortcut to excellence. The only way
to achieve it is through dedication, discipline and lots of blood,
sweat and tears…in other words, perseverance.
In my daily inbox I receive emails from aspiring songwriters and
musicians all around the world who mistakenly think that natural
talent is the magic ingredient for success. While talent is certainly
a plus, it is by no means the miraculous elixir that will turn you
into a "household name" celebrity. Think about it for a moment: how
many very talented people do you know personally who are much better
songwriters and musicians than those you hear on TV and on the radio?
Like me, I'll bet you can say that you know quite a few. And yet,
most of these gifted artists will never be known outside their own
family or community. Why? Because natural talent -- by itself -- is
not enough.
Talent, in my opinion, is simply a pre-disposition - a potential
that you have. For example, you may be pre-disposed to diabetes
because it runs in yours family. That pre-disposition, however,
doesn't mean that you will inevitably get the same condition as your
ancestors did. If you take steps to live a healthy lifestyle, eat
right and exercise regularly, you will often be able to avoid the
predisposition you have inherited. Talent is much the same. You may
have been born with an above average sense of rhythm….a beautiful
voice….or manual dexterity that would enable you to play an
instrument well. Often that natural ability will allow you to learn
certain skills more easily than other people who do not have your
gift. If you can carry a tune and have a fairly nice voice, you will
probably be noticed and admired by friends and family who don't have
those abilities. But as sax virtuosos Kirk Whalum so eloquently
says, "Just because you can play a soulful lick doesn't make you a
artist."
Becoming a real musician means developing your God-given natural
talent through education, practice and discipline. No matter how
amazing your gifts may be - they will only become more astounding in
proportion to the effort and perseverance you put into advancing
them. And believe me, the competition for success in music is so
fierce that you will need every last shred of excellence you can
muster.
OK, so you agree so far. You may admit that you need to take
voice or piano lessons to develop your talent, so you sign up and
start the regimen. But then, it comes to the little matter of
practice - practice that has to happen every day - whether you are
tired, or busy or have a date. And if you are a songwriter, you have
to make time to actually write songs - not just when you "feel
inspired," but when you don't feel inspired as well. You also have
to read! There are wonderful books and even online songwriting
instruction courses available today, but they won't help you if you
are not making time to read and study…..daily, monthly, steadily,
regularly.
Personally, I believe the relatively small number of people who
succeed in music is not so much about the amount of natural talent
they may or may not have, but rather about their willingness to
persevere in developing the talent they do have.
Several years ago my good friend and amazing jazz musician, Tom
Braxton, was visiting with me about a band he was assembling for
some upcoming engagements. He said that there were several gifted
musical protégés whom he had considered for his ensemble, but he had
decided to offer the positions to some excellent, but somwhat
less-talented instrumentalists instead. When I asked him why, he
replied that many of the most "gifted" musicians did not show up on
time for rehearsal, left early and complained loudly when asked to
stay a little later for extra practice. Tom said that he would much
rather offer the jobs to musicians who - while perhaps a little
less "gifted" - would be willing to work hard and persevere to
create a show that the entire band could be proud of. Tom Braxton
is a very wise man!
Whether you are supremely talented - or just average -
perseverance in honing your craft and skills can make the difference
between success and obscurity in your music career. As Ambrose
Bierce once wisely said:
Perseverance is a lowly virtue whereby mediocrity can achieve
a glorious success .
Tune in next time and we will explore the other door to the world
of music achievement - the door of credibility -- and how the
perseverance key works to unlock it as well.
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